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Digital Marketing Bootcamp - How To Start a Career in Digital Marketing || Data Driven Marketing

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Are you thinking of starting a career in Digital Marketing? It’s a great choice! I can tell you this without hesitation.

I’ve been practicing digital marketing for more than 8 years and it’s never too late for anyone (with and without prior experience), to get into the exciting world of online marketing.

The good news is that you can learn digital marketing without following a digital marketing course at a college or university, although there are plenty of options.

You can start a career in Digital marketing by building the required skills using online resources and by serving clients around the World from the comfort of your own home.

Is digital marketing a good career?
Digital marketing is a great career choice. We are living in a digital world and marketing budgets are moving to digital advertising and away from traditional marketing channels.

10 Steps to Start a Successful Digital Marketing Career
Here are 10 steps you can follow today to pursue a career in digital marketing:

Get to know the basics of digital marketing
Start your own website
Become an SEO Expert
Get a Google Ads Certification
Master Facebook Ads Advertising
Become an expert in Google Analytics
Get a digital marketing job as a freelancer
Get a real internship
Stay informed of new updates and keep learning
Learn how to use digital marketing tools



Search Engine Marketing – covers two areas: search engine optimization (organic SEO) and paid search advertising.
Website Marketing – promoting your website on the internet.
Content Marketing – how to use different types of content in your digital marketing campaigns.
Email Marketing – marketing products or services using email.
Social Media Marketing – marketing on Facebook, Instagram, and other social media networks
Mobile Marketing – marketing on the various App Stores (Google Play, Apple Store)
Video Marketing – marketing on YouTube, Vimeo, and other video channels
Affiliate Marketing – making sales by promoting other people’s products and getting an affiliate commission.



Key Learnings
Starting a career in digital marketing is a great choice. There is increased demand for digital marketing professionals worldwide, the salary is good (depending on experience) and it’s a job you can do on your own as a freelancer or by joining a digital marketing agency.

If you are starting out now, your first concern should be to build your skills. Digital marketing is not a ‘single thing’ that you learn by taking a course and then getting to work.

There are many disciplines that make up digital marketing and you should be an expert in all of them if you want to reach the higher end of the pay scale.

The best way to learn digital marketing is to practice on your own website. Create a blog and start writing content. Spend time mastering SEO and then move on to Google Ads and Facebook marketing.

If you have the opportunity to join an established digital marketing agency then do it. The experience you will gain working with experts and on multiple projects will be invaluable.

If you want to become self-employed or start your own digital marketing business, then start your career as a freelancer and gradually build your clientele and expand your business.
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